What is a Guest Post?
A guest post can be anything that you submit for publication on a website that you do not own.
Typically, people will author a guest post to help share knowledge or experience, network with other professionals, and create “back links.” For more about back links, check out my page on SEO (Search Engine Optimization).
How Do I Write One?
Writing and publishing a guest post can be relatively easy, depending on where you want to submit.
Here are the basic steps for getting your first guest post published:
STEP 1: Select a Site
The first step is to choose where you would like to publish. As this may be your first guest post, do not feel pressured to get accepted into some of the heavy hitter sites out there. Also, don’t worry about rejection – many sites receive hundreds of submissions each week.
If you are affiliated with any psychology related organizations, this can be a great place to start. As a member, you may have priority over other guest writers.
Here are three options that you could submit to today:
Option #1 – Time2Track
Time2Track is a well known entity among practitioners, and they are glad to accept guest posts written by grad students, early career professionals, and seasoned clinical veterans.
Check out their blog page at: http://time2track.com/blog
Option #2 – PsychCentral
PsychCentral is one of the most popular hubs for guest posts about psychology and clinical practice. This is one of those that receives hundreds of submissions each week, so there may be more competition to get accepted.
Check out their blog page at: http://psychcentral.com/blog/
Option #3 – WritingForTherapists.org
I created this site with the hope that I can help therapists, like you, generate excellent content and share your dreams with the world.
Although this site is still an internet infant, the traffic continues to grow. If you just want to get your feet wet and try writing a guest post, send me a submission and I will add it to the Guest Post Blog!
STEP 2: Connect
The next step is to connect with the people who run the blog – the editor. In the case of Time2Track, that would be Maggie Wilkerson. In the case of WritingForTherapists, that would be me.
Ask the editor what topics may be valuable or interesting to add to the website. If you already have an idea, propose your idea in a clear and concise manner. Editors are usually willing to work with you, mostly because you are giving them quality content at no cost.
STEP 3: Create
Now that you have received the blessing of the editor to write a post, the real work begins. You will want to open your article with a good introduction that hooks the reader. Make sure to use good web-writing tactics, including spacing, headers, and proper language. Keep the full article to 800 – 1,400 words, as this tends to be the ideal length for the online reader (including your editor).
Sometimes writing for the web can feel intimidating. My typo will forever float through cyberspace, mocking me. What if someone comments and mocks my writing ability?
The best part about writing for the web is that typos, poor grammar, unoriginal content, and general buffoonery tend to run rampant. I created a website about writing. Any English major might take one look at my content, giggle, script a passive-aggressive email to me, only to later delete it because I am a nice guy and they don’t want to hurt my feelings.
Do not be afraid to share your experience and expertise.
STEP 4: Drafting
Using my outstanding guide for content writing, now you are ready to submit your article. Typically, you will have a few rounds of sending drafts back and forth with the editor. After you send out a few guest posts, you will have a much better idea of what adjustments you may need to make in your writing tone and style.
Do not be offended if your editor does not like what you wrote. It is their job to make sure everything that is published on their website is top notch. Additionally, part of writing guest posts involves learning how to do better and develop your skills.
Take your feedback as free writing coaching, rather than structured shame.
STEP 5: Publication
Congratulations! Once you have survived the drafting process, your editor will post your article on their website. You may also be asked to provide a brief biography and a photo to go along with your post, so write something brief that accomplishes these three goals:
- Who you are (interests, work, research)
- Where you are (be specific if you want)
- How to contact you
Questions? Concerns? Worries?
Sometimes it feels overwhelming to write a guest post. That’s OK!
Send me an email, and I can help you get started.